Social Media

What role should social media play in the future of acute medicine?

The screen time app on my iPhone tells me that I spend over ten hours a week on Twitter. And I’m not alone. As Netflix’s The Social Dilemma illustrated, social media platforms are designed to keep us scrolling for hours, even if we only opened the app for a second. Thousands of UK healthcare workers use Twitter every day, discussing everything from cutting edge COVID treatments to staff room fridge etiquette. As strange as it sounds, this esoteric little corner of the internet – affectionately if unoriginally nicknamed “MedTwitter” – has become a thriving online community.

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Severe Sepsis, Social Media and the #Sepsis 6: ‘Tweeting’ National Innovations

Abstract

The Surviving Sepsis Campaign (SSC) was launched in 2002 with guidelines created to help manage severe sepsis and septic shock. In response to poor compliance with the SSC guidelines in the UK, the ‘Sepsis 6’ model of delivery was created. We report some of the innovative methods hospitals from around the UK are using to help deliver the ‘Sepsis 6’ care bundle. The use of social media, such as Twitter, for disseminating these innovations is also explored.

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